Compare The Market - Meerkat Movies

Whilst at VCCP we were Digital Creative Directors on CompareTheMarket responsible for the account’s integrated work, a leviathan that along with day-to-day brand and product comms incorporated 2 massive product launches: Meerkat Movies (the world’s biggest cinema rewards scheme) and Meerkat Meals, along with big-ticket film partnerships including Star Wars: The Force Awakens and Murder On The Orient Express.

To try to show it all here would be impractical (and sadistic), but we created:

A Voice-assistant app
Facebook Applications
Snapchat Lenses
Cinema Partnership content
Film Studio Partnership content and promotion
A sophisticated programmatic online advertising campaign
Outdoor and Digital Out-Of-Home
Interactive POS

As well as overseeing ongoing Social Media campaigns on Facebook and Twitter and Brand and Product Website development.

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